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Rural Vision
Training and workshops

Strengthening digital skills of rural people to benefit from the digital era

Good Practice webinar of the Rural Pact Support Office

Digital skills are a must in the era of digitalisation. They are considered essential for businesses to be competitive and for citizens to benefit from the improved access to jobs and public and private services digitalisation can provide, in particular in rural contexts. While there are examples of rural areas already exploiting the potential of digitalisation, there is still a persisting digital divide in Europe between rural, peri-urban and urban areas in terms of digital connectivity, skills and capacities for technological development. The efforts in providing quality digital infrastructure in rural areas need to be complemented with enhanced capacities for rural actors to maximise its use. However, the lack of digital skills in many rural areas, where less than half of the households in sparsely populated areas have at least basic digital skills, only 20% have above digital skills and 2.5% are Information and Communication Technology (ICT) specialists (rural in digital index), mirrors socio-economic inequalities between these areas and urban areas.

Digitalisation and smart development are core priorities for the European Union and of crucial importance for rural areas. The adoption and spread of digital technologies in rural areas will only take place if citizens and business recognise their usefulness and have the adequate skills not only to use them but also to adapt them to their needs and business ideas.

In March 2021, the European Commission presented a vision and avenues for Europe’s digital transformation by 2030. The Commission proposes a Digital Compass for the EU's digital decade built around four cardinal points i) government, ii) skills, iii) infrastructure iv) businesses. For rural areas, the EU Long Term Vision (LTVRA) aims at rural areas ‘fully benefiting from digital innovation with equal access to emerging technologies, widespread digital literacy and opportunities to acquire more advanced skills’ (shared goals). Moreover, the vision aims to enable more ‘connected rural areas’ by 2040 through investments in infrastructure, technology development and skills enhancement activities grouped under the flagship ‘Rural digital futures’.

Digital skills development is also one of the strategic priorities of the Digital Education Action Plan 2021-2027, adopted in September 2020, which set the Commission’s long-term approach to digital transformation of education and training. As part of the 2023 European Year of Skills, the Commission will encourage a much stronger focus on opportunities and initiatives related to upskilling, reskilling and digital skills for all. This follows its structured dialogue with Member States on digital education in 2022, which will lead to the adoption of recommendations on the provision of digital skills and enabling factors for digital education in spring. These efforts aim to contribute to achieving the Digital Decade targets – 80% of Europeans with basic digital skills and 20 million information and communications technology (ICT) specialists by 2030. 


  • Enabling exchanges and learning from local experiences and initiatives that boost digital skills development of, for instance, youth, elderly or businesses in rural areas; 
  • Building the capacity of participants to promote digital skills through anticipating, planning and delivering effective high-quality projects responding to the rural needs;
  • Encouraging and mobilising rural pact community members to make a commitment to the pact and/or to undertake actions linked with digital skills in their specific context.

The webinar was targeted at project implementers and developers of digital skills initiatives in rural areas targeting various stakeholder groups (youth, elderly and businesses) and potential project holders including local, regional and national private and public actors.

6 JUNE 2023

Highlights report

24 JULY 2023
Highlights report

Collection of initiatives shared during the webinar 

13 JUNE 2023
Collection of initiatives shared during the webinar

Whiteboards from the Group discussion

20 JULY 2023
Whiteboards from the group discussions

Video recordings of the sessions 

EU initiatives to foster digital skills in rural areas – Alexia Rouby (DG AGRI), Ana Carrero (DG EMPL), Anusca Ferrari (DG EAC) 

Inspirational projects and practices on digital skills in rural areas - Gianluca Vannuccini, (CIO Tuscany Region, Italy), Ciprian Barsan (Eco Land Association), Hugrún Harpa (Nyheimar Knowledge Center), Nikos Zygouritsas (Ellinogermaniki Agogi) 

Panel discussion: success factors, challenges and lessons learned - Luka Orehar (Agrinext project), Jose Manuel San Emeterio (ERNACT, Ireland), Maria Rita Palattella (COMMECT, Horizon Europe project), Brigita Dane (Symbioza, Slovenia). 

Report back from group discussions 

Powerpoint Presentations

13 JUNE 2023
What is the Rural Pact and where do digital skills fit in the rural vision? – Alexia Rouby (DG AGRI)
13 JUNE 2023
Skills for the Digital Transition – Ana Carrero (DG EMPL)
13 JUNE 2023
Digital Education Action Plan 2021-2027 – Anusca Ferrari (DG EAC)
13 JUNE 2023
Regional strategy for digital skill (Tuscany region) - Gianluca Vannuccini, (CIO Tuscany Region, Italy)
13 JUNE 2023
No one behind: Digital skills for young adults - Ciprian Barsan (Eco Land Association)
13 JUNE 2023
Supporting the inclusion of seniors in rural digital communities - Hugrún Harpa (Nyheimar Knowledge Center)
13 JUNE 2023
Remote rural schools as learning hubs of the rural community - Nikos Zygouritsas (Ellinogermaniki Agogi)


  • digital skills | smart technology | rural development
  • Thursday 8 June 2023, 09:00 - 13:00 (CEST)
  • Online only

Practical information

Thursday 8 June 2023, 09:00 - 13:00 (CEST)
Online only
Rural Pact Support Office

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